A startup out of Flushing, NY, with no external investment and an internal capital investment of only $30,000 that hired our firm, Lumos, to build their web-centered company from nothing to an expanding company featured on South Korean National Television.
After only year of operations, Doofood has been recognized as a unique meal delivery service akin to Blue Apron, but setting itself apart from any other online delivery service with its complex and flavorful Korean Cuisine.
We at Lumos Agency recognized their value, and the fact that they really needed roughly $20,000 in website updates along with monthly digital marketing plan that would typically be valued at about $4,000 a month.Check out the user friendly mobile version of the website screenshot below.
With easy to use ordering being a key part of the business model, we made sure that putting together a custom order, checking out, and even cancellation of the meal orders on mobile were key features in the development of the platform.
In the development process, Lumos continued to gather data and talked extensively with the owner to ensure that in every step of the process, both Lumos and Kim were in sync with his vision for Doofood. Any time there were descrpeciences, Lumos and Kim were able to work together to make any changes necessary and get the project back on track.
Doofood is a current client of Lumos and continues to see a steady increase in business. Doofood went from a few hundred online orders to thousands of online orders weekly. They have recently been featured in the news as a revolutionary model for Korean cuisine, simplifying delicious and popular complex dishes into healthy and easy-to-order packets. Doofood continues to be based in Flushing, New York.